Funny Prince of Persia thing
Posted: Wed Feb 01, 2006 7:15 am
http://www.2december.co.uk/
Ubisoft decided to promote their newest Prince of Persia title with a little viral promotion. The video features two guys trying to recreate some of the prince's easier moves like running and jumping up walls. Using the immutable laws of marketing and comedy we can break the strategy down this way:
Gravity prevails
Comedy ensues
?
You run out to buy the game
I never did understand that 3rd step… but at least they're not doing a game.
Ubisoft decided to promote their newest Prince of Persia title with a little viral promotion. The video features two guys trying to recreate some of the prince's easier moves like running and jumping up walls. Using the immutable laws of marketing and comedy we can break the strategy down this way:
Gravity prevails
Comedy ensues
?
You run out to buy the game
I never did understand that 3rd step… but at least they're not doing a game.